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Credit unions aren't taking the attacks on their tax status sitting down. The groundswell of activity in the Don't Tax My Credit Union campaign is gathering speed as credit unions, members, leagues and the Credit Union National Association deliver that message to lawmakers.
CUNA and the leagues have made more than 336,802 contacts with lawmakers on the issue, as of July 12. Credit unions and members are using CUNA's and the leagues' resources and social media sites including the Don't Tax My CU website, Facebook and the micro-video site Vine, and share the Don't Tax message through Twitter, @CUNAadvocacy and the hashtag, #DontTaxMy CU.
Page views on the Don't Tax My Credit Union website more than doubled between June 10 and July 12--to 429,128, while unique visitors more than doubled to 197,176. More than 2,000 credit unions report they have had at least one person take action on the Don't Tax campaign, said CUNA. More than 434,000 impressions have been made on the site's Facebook and Twitter.
|Staff at the Credit Union Association of the Dakotas sported Don't Tax My Credit Union T-shirts early Monday morning next to CUAD's CU on the Road vehicle (The Memo July 15). From left: Kaitlyn Hardy, Steve Rahrich, Jeff Olson, Shawn Brummer and Karla Clark. Several credit unions in South Dakota ran out of Don't' Tax postcards and were asking for more, CUAD said. (Photo provided by the Credit Union Association of the Dakotas)|
Twenty-three members of Congress are followers of Social Media for CUNA Advocacy. Its Facebook page added 187 more followers--in two days--to reach 2,296, while Twitter totaled 2,405--an increase of 107 followers in just two days. And 14 media outlets have reported on the tax battle.
Among the recent efforts: