Above: CUNA Board Chair Susan Streifel tells her international credit union audience to “get engage, get active.” She says credit union awareness efforts are focused on highlighting what distinguishes credit unions from others. (CUNA Photo)
DENVER (7/13/15)--CUNA Board Chair Susan Streifel, addressing the opening general session of the combined America’s Credit Union Conference and World Council of Credit Unions Conference Sunday, called on her international audience of credit union leaders and advocates to renew their commitment to making credit unions the best financial partners for people in this country and around the world.
She encouraged attendees to “get engaged, get active” and to challenge staff never to take members for granted. She said credit unions must always look to better serve their members’ needs.
Times and needs change, however, Streifel said, and while the foundation of the credit union movement is strong, what the foundation is built upon must be modernized “from time to time.” And it holds true also for credit union associations.
Streifel, who is president/CEO of Woodstone CU, Federal Way, Wash., outlined the work that CUNA’s governance task force has undertaken to develop recommendations that will enhance the CUNA-state credit union league system so it can do even more to help credit unions serve the best interest of this country’s more than 103 million credit union memberships.
“Our goal,” she said, “is to create an association with a future for the future” by re-energizing the CUNA-league proposition. She praised CUNA President/CEO Jim Nussle, who has been in the top post at CUNA for less than a year, calling him a “results-oriented guy” and giving him credit for his work to build on the strengths of the system.
Streifel took the stage for her address just after the conference attendees witnessed a parade of flags honoring the 61 countries with credit union representatives present. Praising the display, Streifel asked, “Doesn’t it just give you shivers?
“The parade of flags is an inspiring demonstration of the diversity that makes our movement great.”
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