HIGHTSTOWN, N.J. (10/8/15)--Five credit unions have recommitted to joining the New Jersey Credit Union League (NJCUL) as member credit unions, according to Greg Michlig, NJCUL president/CEO.
In an e-mail to CUNA, Michlig noted several reasons why more credit unions are recognizing the many benefits of working with the league.
“Some simply appreciate our new approach,” Michlig said. “They have heard from us more frequently and perhaps more importantly, they have heard from” other affiliated credit unions, whom he termed the “best advocates for creating a stronger league.”
Three credit unions recently reaffiliated with the league and CUNA. They are:
Two others have also seen the value of the collaborative spirit of the league/CUNA system and have committed to reaffiliating with NJCUL and CUNA in 2016.
NJCUL will start a new patronage rebate program for its 2016 dues cycle (News Now Dec. 11) that is designed to reward member credit unions for attending league functions, using services, and engaging with partners. It includes areas ranging from education dollars spent to volunteerism related to political and consumer advocacy. The maximum rebate for 2016 will be 15%. The calculated average rebate using 2014 data would have been 8%.
“Credit unions have also joined because of our resources,” Michlig said. “One in particular noted the tremendous value in our Shared Compliance Program,” which has grown in the past year in serving both smaller and larger credit unions.
Another reason is the increased visibility of the league’s consumer-facing Banking You Can Trust campaign, he said. New Jersey is consistently a top performer on the national “Find a Credit Union” search feature. The feature is embedded on the league’s Bankingyoucantrust.com Web site, Michlig said.
“Whatever the reason, we have started a trend in favor of committing to a stronger credit union collective here in New Jersey,” he told CUNA.