WASHINGTON (3/8/16)--While this year’s Credit Union National Association Governmental Affairs Conference (CUNA GAC) ended less than two weeks ago, its message should resonate through 2016, 2017 and beyond, according to CUNA leadership. In a set of interviews on CUbroadcast from CUNA GAC released this month, President/CEO Jim Nussle, Chief Operating Officer Rich Meade and Chief Policy Officer Bill Hampel share their thoughts on advocacy, regulatory burden and more.
“It’s all about advocacy--whether we’re talking to a member of Congress in their office on Capitol Hill, whether we’re talking to a regulator or we meet someone out in the street here in Washington or back home and they say, ‘Hey, I see credit unions are in town, what’s a credit union?’” Nussle said. “And we can say ‘This is the credit union difference" and why in today's age, credit unions are unique, important and providing value and trust, he added.
Nussle, who called credit unions “the original disruptors,” offered tips on how credit union leaders can maintain the enthusiasm present at CUNA GAC all year round, and serve as effective advocates for the credit union difference.
He also touched on how credit unions can impact the upcoming election, how 2016 could shape up, and the importance of stepping up advocacy next year as a new president, new Congress and likely a new National Credit Union Administration board will be in place.
Meade discussed the advantages of CUNA’s recent bylaw changes, and addressed ways credit unions can make themselves a greater force in the marketplace.
“We’ve got to engage more, engage our advocacy and have our voices heard as a loud, collective, big industry voice,” he said.
Meade also spoke about CUNA’s regulatory burden study, and how it will shape advocacy going forward.
Hampel dove deeper into the regulatory burden study during his interview, including how the results will be used to show policymakers the exact costs credit unions are dealing with.
He also explained why CUNA GAC is his favorite week of the year, and encouraged the nearly 5,000 in attendance to keep up the efforts in their local communities.
“We’re doing this the other 51 weeks of the year, and we hope [credit unions] do too. Advocacy is not just a one-week-a-year thing, there’s so much credit unions can do back in their local districts,” Hampel said. “If more members of Congress would hear from more credit unions and their members, it’s amazing what we could do.”
For a deeper look at CUNA’s regulatory burden study, see “Complete CUNA reg. burden study now available” in today’s News Now.