Just because you can “friend” coworkers on Facebook doesn’t mean you should.
Many people use Facebook, Twitter, and other informal forums to build their personal brand, forge business relationships, and search for business leads.
But too often, people fail to weigh the negatives before confirming a colleague’s friend request or extending an invite to a co-worker.
Some people prefer a barrier between one’s personal and work life. Others don’t.
Gen Y in particular is wired to connect—about 70% approve of friending office mates, according to a Sodahead.com survey.
Consider these “friending” guidelines. They’ll lessen the chance of uncomfortable situations that could affect the level of service you provide members.
►Don’t friend your boss—or your staff. Even for model employees, one errant post might compromise your job options
or leadership capability.
►Create a personal page—or at least compartmentalize. If you’re the inclusive sort, consider setting up a “professional” page under your work email and routing coworkers there.
Or at minimum, properly categorize co-workers so they can’t easily access your most personal posts.
►Review your security settings. Always choose the strictest controls. Don’t forget to require your approval on photos when friends tag you.
►Post wisely. Avoid the ever-present temptation to rant and rave on your cybersoapbox. Treat every post as something you’d be OK broadcasting on TV.
►Select appropriate photos. As the visual impression attached to every comment you make, your profile picture speaks more than 1,000 words. And don’t underestimate your cover photo as a tone-setter.
This article appeared in the July 2013 issue of Credit Union Front Line Newsletter.