RALEIGH, N.C. (7/1/13)--Save to Win, North Carolina's prize-linked savings program for credit union members, reached several milestones in May. One milestone, total saving, reached more than $1.2 million, said the North Carolina Credit Union League.
Save to Win, North Carolina's prize-linked savings program for credit union members, reached more than $1.2 million in total saving in May. (Photo provided by the North Carolina Credit Union League)
Also, member savings accounts eclipsed 1,500--reaching 1,610 (The Weekly Conversation June 26).
Saving money while winning cash prizes has been popular with North Carolina credit union members, the league said.
Through the first five months of the Save-to-Win campaign, $1,350 in cash prizes were awarded to 147 credit union members.
American Partners FCU (APFCU) in Reidsville, N.C., has had the $500 top monthly prize winner for three consecutive months. The $50 million asset credit union said word of mouth has propelled the program.
"Save to Win continues to build momentum here at American Partners," Stephanie Chism, APRFCU marketing manager, told the league. "I believe word of mouth by our members is a major reason for the success of this program. Those members who have won prize money want to tell others about it."