MADISON, Wis. (2/20/14)--To kick off National Financial Literacy Month, credit unions are being encouraged to hold a Financial Fitness Day fundraiser April 2.
"Financial Fitness Day is a simple way for credit union organizations to make an impact on state and national financial education efforts," said Christopher Morris, director of communications, National Credit Union Foundation (NCUF).
The foundation suggests credit unions offer a jeans or casual day for staff or a bake sale. Deduct-a-buck or donate-a-buck programs offer members and staff a chance to contribute by adding $1 donation during a transaction.
"Americans spend months getting their physical health into shape as part of their New Year's resolutions," said Danielle Brown, NCUF director of development and donor relations. "Kicking off National Financial Literacy Month in April, Financial Fitness Day is dedicated to helping members get their financial health in shape."
Donations made as part of the initiative will be split evenly between NCUF and the state credit union foundation in which the donation was made.