HIGHSTOWN, N.J., and ROEBUCK, S.C. (1/26/15)--The New Jersey Credit Union League has partnered with Your Marketing Co., a full-service marketing, business development and product development firm based in Roebuck, S.C., as an endorsed provider.
"Marketing is a crucial area for credit unions and an area that the league has lacked a partner in for some time," said Candice Nigro, the league's vice president of marketing, communications and business development. "After reviewing several different companies and learning about Your Marketing Co.'s vision and approach, we felt it was a natural fit."
Your Marketing Co. develops strong relationships with its clients and uses that foundation to generate new ideas. Campaigns are developed for individual credit unions based on strategic goals and needs.
"If we can make a positive impact at just one credit union that enriches the lives of its members through our work, we'll call this partnership a success," said Bo McDonald, Your Marketing Co. president/CEO.