MADISON, Wis. (9/12/14)--So emerges the first-ever group of credit union professionals to receive the newly offered Credit Union Business Development Professional (CUBDP) designation--developed by the Credit Union National Association--CUNA announced this week.
The group of 40 individuals earned their new credentials by demonstrating exemplary knowledge and expertise during CUNA FUSE: Branch Operations and Business Development School last month.
"CUNA FUSE lit the fuse for the group of business development professionals eager to engage, share and promote one another in a dynamic setting," said Natalie Bradley, Ventura (Calif.) County CU, with $677 million in assets. "Having been in this industry for almost a decade, I walked away with fresh ideas, new resources, a supportive business development posse and a strategic focus for my credit union."
CUNA FUSE is an annual event that gives attendees the opportunity to discuss and deliver innovative ideas alongside credit union branch managers and business development professionals to fuel growth and increase efficiency at their individual credit unions.
The CUBDP designation, created in collaboration with the CUNA Marketing and Business Development Council, is available to anyone who attends CUNA FUSE's entire business development track and successfully completes the exam.
The designation demonstrates that the professional possesses the initiative and pertinent expertise needed to be a credit union business developer.
"Early on it was clear that we'd done the right thing in creating this designation," said Kathy Smith, CUNA instructional design manager of learning events. "Every one of the new CUBDPs has shown that they have what it takes to step up and be an authority on business development and a representative of their credit union."
Next year, CUNA FUSE will take place Aug. 17-20 in Seattle. For more information on CUBDP or to register for CUNA FUSE 2015, use the link.