MADISON, Wis. (10/16/13)--The Credit Union National Association is urging credit unions to emphasize their International Credit Union Day celebrations tomorrow with a hashtag and share their stories on social media.
CUNA seeks photos videos or stories about ICU celebrations, especially those that illustrate the credit union difference. Credit Union Magazine will compile the images and stories to provide a snapshot of the credit union world on ICU Day.
This year's theme, "Credit Unions Unite for Good," builds on CUNA's Unite for Good campaign, which has united credit unions to work to remove barriers, create awareness of the good credit unions do for members and their communities, and foster service excellence to encourage Americans to choose credit unions as their best financial partner.
"The banking industry claims there is no difference between credit unions and banks," said Joanne Sepich, CUNA ICU Day coordinator. "Sharing our story with #ICUday is an opportunity to demonstrate our difference. October 17 is our day. Let's own it by sharing our stories with #ICUDay."
Among the ways credit unions can participate:
Among the ways credit unions and leagues are celebrating ICU Day:
ICU Day has been celebrated on the third Thursday of October since 1948. The day is recognized to reflect upon the credit union movement's history and to promote its achievements. It is a day to honor those who have dedicated their lives to the movement, recognize the hard work of those working in the credit union industry and show members their appreciation. The ultimate goal is to raise awareness about the great work that credit unions are doing around the world and give members and non-members the opportunity to get more involved.