ALBANY, N.Y. (5/7/14)--Legislative issues were top of mind when credit union advocates attended the Credit Union Association of New York's (CUANY) Governmental Affairs Conference, but Corning (N.Y.) FCU's Stephanie Carl had another bit of advice: Tell your credit union's story.
Carl, who is manager of marketing and communications at the $1.03 billion-asset credit union, said she talked with a novice GAC attendee "who was getting caught up in learning all of the information about the numerous bills and issues," Carl said in a May 2 column in The Point.
"Her role was to be the voice of her members," she advised.
Carl, who serves as communications chair for CUANY's Young Professionals Commission, said the more than 100 meetings with elected officials had one purpose--to advance credit union issues and legislation--but likely no two meetings were the same.
"When we go to events like state GAC, we represent our own individual credit unions and our reason for being there is to share our unique stories," Carl said, adding, "As a credit union representative, there's no more amazing experience than sitting across from an elected official and talking about how your credit union has made a difference in a specific member's life."