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QR Codes Track Ad Effectiveness
August 22, 2011
The barcode-like graphics allow those viewing an advertisement to get more information about a product or service using their smart phone.
Turn Nonmembers Into Members
August 10, 2011
As banks rebound, did CUs miss the perfect opportunity to grow marketshare?
CU Members Today and Tomorrow
August 8, 2011
"If we're not growing, we're rotting," CUNA researcher says.
Is CU PFI Growth Sustainable?
August 1, 2011
More members consider CUs to be their primary financial institutions. But is this rise just a temporary flight to safety?
Are Your Members Merely Satisfied or Truly Loyal?
July 18, 2011
Satisfaction and loyalty are distinct concepts, notes CUNA’s 2011-2012 Survey of Potential Members.
Branch Design Traditions to Abandon
July 14, 2011
Consider members’ path through the branch, including 'sight lines' and 'dwell zones.'
CUs Serve Only One Master
July 1, 2011
What's the single most enduring factor giving credit unions a competitive edge?
See the Sights from ACUC
June 22, 2011
Tuesday's highlights from the America's CU Conference.
Remarry Your Members
June 22, 2011
The customer-service bar has been set so low, it’s become relatively easy to excel at it.
‘Satisfaction is Worthless, Loyalty is Priceless’
June 21, 2011
Ensure future growth by practicing operational efficiency, product distinction, and member intimacy.
Create a Winning Card Program
Hit the guideposts of a successful credit card program.
Loans for All Reasons
Many CUs provide credit to meet members’ lifestyle needs.
CSR: The Power of Social Good
CUs harness corporate social responsibility as a risk-mitigation tool.
MLA guidance welcome, but CUs need more, says CUNA
The Department of Defense guidance on changes to the Military Lending Act, expected to go public Friday, has some key clarifications as requested by CUNA, but does not go as far as it should have.
Compliance: Guarding against disparate treatment in lending
CUNA’s inaugural Fair Lending Workshop took place last week in Denver, leading to valuable discussions on compliance with the Equal Credit Opportunity Act, the Fair Housing Act, the Home Mortgage Disclosure Act and more.
PODCAST: Turning financial services into FUNancial services
The CU startup gameFi wants to boost employee engagement with gaming concepts.
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