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Awareness initiative to raise CUs’ profile
Creating Awareness Advisory Group plans to create a brand platform that resonates with consumers.
Three opportunity segments for CUs
Nearly 25% of individuals who have CU products do not identify themselves as CU members.
Marketing
Making Finances ‘smpl.’ for Young Adults
Program provides clarity and comfort with basic savings, credit, and money management techniques.
Marketing
Federal Shutdown Doesn’t Stop CU Member Service
In response, credit unions large and small implemented the Unite for Good principle of service excellence, offering a range of assistance to federal employees.
Marketing
CUNA History 101: Mark Condon Through the Years
A pictorial documenting the senior vice president of business and consumer publishing's career at CUNA, which spanned more than 30 years.
Marketing
Registries Designed for Digital Donors
When members open a myBaby, myGrad, or myWedding account, they receive 50 registry cards detailing the online giving process that can be mailed out with invitations or announcements.
Seven Steps to a Successful Blog
SAC FCU resource boosts brand awareness, generates leads while educating members.
CUs Fighting 'Once in a Generation' Battle Over Tax Status
CUs are in "once in a generation" battle with banks over the CU tax status, CUNA President/CEO Bill Cheney tells CUNA employees.
Marketing
Contest Winner Lands Dream Dorm at Michigan State
Contest shows strong bond with sponsor company.
Gentile: CUs are a Bright Spot in the Country
CUs have a unique opportunity today to attract new members—and most important, new young members.
Good to Grow
CUs achieve impressive growth by investing in their communities.
Leverage Members’ Voices
Push for regulatory relief using tools like the CUNA Members Activation Program.
Daily Debit
Same-day ACH debit payments promises added volume but demands added diligence.
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NCUA outlines 2018 distribution as part of TCCUSF closure
The NCUA board Thursday issued a proposed plan to close the stabilization fund this year, which would provide credit unions with a distribution in 2018 likely between $600 million and $800 million.
Sell your ideas to the CEO: 5 steps
Bringing new initiatives to the CEO requires fresh ideas and an understanding of strategic objectives.
Compliance: New HMDA resources available for filers
The CFPB released several new resources relating to HMDA implementation, including updating the preview of its “HMDA Platform” system, an online-only system designed to guide filers through the reporting process and through which they can file.