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Awareness initiative to raise CUs’ profile
June 27, 2017
Creating Awareness Advisory Group plans to create a brand platform that resonates with consumers.
Three opportunity segments for CUs
June 27, 2017
Nearly 25% of individuals who have CU products do not identify themselves as CU members.
Seven Questions to Ask Before Developing a Social Media Policy
May 13, 2011
Approach social media using an organized and planned approach, consistent with the organization's mission, strategy, and values.
Connect With Members Online
May 1, 2011
Connecting with people online isn't about hyping your CU's rates, it's about conversing with members.
Marketing Award Winners Deliver Growth, Visibility
April 27, 2011
The common denominator among those named top marketers by the CUNA Marketing and Business Development Council: The dogged pursuit of growth.
Act Like a Shark: Keep Moving
April 6, 2011
You may think you don't have enough time, money, or people to innovate. But limited resources can force us to be more creative.
‘NCUA-Safe’ Reaches More Than 150 Million Consumers
April 5, 2011
The “NCUA-Safe” campaign has reached more than 150 million consumers.
Boomer Loyalty Has Limits
April 1, 2011
Baby boomers' needs are diverse and complex. These members can be a viable target for long-term relationships if CUs can meet their needs.
Eight Tenets of Successful Business Development
March 28, 2011
Who's responsible for business development? Everyone at the CU.
Scenes from the CUNA Marketing Council Conference
March 25, 2011
Speakers addressed everything from innovation to connecting with members online.
Eight Steps to Affordable Innovation
March 23, 2011
Innovation doesn't require vast resources—but it requires people to start somewhere.
Council Honors Top Marketers
March 22, 2011
Amy McGraw (left), Joye Cox, and Brynn Ammon are lauded for their marketing and business development prowess.
Good to Grow
CUs achieve impressive growth by investing in their communities.
Leverage Members’ Voices
Push for regulatory relief using tools like the CUNA Members Activation Program.
Same-day ACH debit payments promises added volume but demands added diligence.
NCUA outlines 2018 distribution as part of TCCUSF closure
The NCUA board Thursday issued a proposed plan to close the stabilization fund this year, which would provide credit unions with a distribution in 2018 likely between $600 million and $800 million.
Sell your ideas to the CEO: 5 steps
Bringing new initiatives to the CEO requires fresh ideas and an understanding of strategic objectives.
CUNA-backed resolution repealing arbitration rule passes House
The House passed a CUNA-backed resolution of disapproval Tuesday for the CFPB's arbitration rule. CUNA has a number of concerns with the rule, and sent a letter of support in advance of the House vote.
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your credit union developed a training program for employees that will prepare the credit union to avoid cyberattacks?