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PODCAST: Digital marketing advice from a former ‘annoying’ salesman
August 10, 2017
The hardcore 'Glengarry Glen Ross' approach to sales is no longer effective, says Hubspot’s Sam Mallikarjunan.
PODCAST: Selling as an art form
July 27, 2017
“Selling is a path to freedom and self-discovery,” says Andre Taylor, author of “Winning in Sales.”
Awareness initiative to raise CUs’ profile
June 27, 2017
Creating Awareness Advisory Group plans to create a brand platform that resonates with consumers.
Challenge Your Marketing Assumptions
February 8, 2011
'If more members are waiting 90 days to take advantage of auto loan offers, perhaps our CU should rethink its sales cycle.'
Early Mistakes Lead to Life's Purpose
February 1, 2011
Youth financial education is a personal priority for Suncoast Schools FCU's Juli Lewis.
Marketing to Hispanics? Find the Right Translator
January 24, 2011
CUs sometimes fall short when translating marketing messages from English to Spanish.
Millennials Need CUs—They Just Haven’t Met You Yet
January 18, 2011
A Microsoft white paper explores what millennials and boomers think about financial institutions and personal financial management tools.
Drive Your Members Wild
December 29, 2010
The key to making your CU thrive is to keep members so happy they'll not only stay, they'll refer their friends and family.
Raise Gift Cards Above the Clutter
December 1, 2010
Promote gift cards to SEGs to use as bonuses or spot awards.
An Education Crisis and CUs
December 1, 2010
Without changes, future members might slip out of the middle class.
Discover Latino Holiday Traditions
Miriam De Dios
November 12, 2010
The holidays are approaching and that means it's time for las posadas, el Niño Dios, and el día de los reyes magos.
Social Media: Show Me the Money
November 1, 2010
Forty-nine percent of companies believe social media is a promising tactic that will eventually produce return on investment.
Member Advisory Councils
October 26, 2010
Councils act as sounding boards and referral networks to hone new product offerings and find new members and directors.
Combine best practices and sophisticated tools to fend off cyberattacks.
Your Weakest Link
Cyber thieves target employees through fake profiles, email scams, and malware.
Strive for ‘Top of App’ Status
Drive interchange revenue by providing members with incentives to use your cards.
Compliance: 'Mailbox rule' for TRID timing requirements
CUNA's compliance staff receives a number of questions about TRID rule, leading to publication of a recent
post addressing means of delivery and timing requirements for the Loan Estimate and Closing Disclosure forms.
Still time to register for CUNA, FS-ISAC data breach webinar
CUNA will join CUNA Mutual Group and the FS-ISAC for a webinar on Equifax data breach. The call is open to CUNA and CUNA Mutual Group members only and is scheduled for 1 p.m. (ET) Thursday.
Make your CU less inviting to robbers
Credit unions can thwart robbery attempts by showing signs of being prepared during opening and closing procedures.
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your managers conduct coaching sessions with employees?