The latest "100-year" economic crisis to affect the global economy, which lately seems to occur every seven to eight years,
is the Euro-Zone debt crisis. The culprit: Too much borrowing and spending during the last decade.
Over the past few years, U.S. government debt held by the public has grown rapidly—to the point that, compared with the total output of the economy, it is now higher than it has ever been except during the period around World War II.
The public watched in disbelief as oil gushed into the waters of the Gulf Coast for several months. Here’s advice on
how the company could have better connected with the public throughout the spill, and lessons you can learn from them.