WASHINGTON (7/23/15)--CUNA has been cited for its effectiveness among trade and lobby organizations in working well with both Republicans and Democrats.
The consulting firm APCO Worldwide interviewed 301 people from the public and private sectors for its “influencers” study. Respondents included lobbyists and top aides on Capitol Hill (The Hill July 22).
APCO judged strong lobbying performance as the most important characteristic to possess, along with working effectively across the executive, legislative and regulatory branches, and impacting policy at the local, state and federal levels. Bipartisanship was listed as the third-most important characteristic of an association.
Contributions by the Credit Union Legislative Action Council (CULAC), CUNA’s federal political action committee (PAC), support APCO’s findings. CULAC’s giving for the 2016 elections has been among the most bipartisan among major national PACs, with 51% of funds going to Republicans and 49% going to Democrats.
Overall, the financial services industry ranked No. 1 out of the eight sectors listed as part of the survey, a large increase for the industry from 2013.
Of the 50 associations evaluated by participants, Pharmaceutical Research and Manufacturers of America came out on top of seven of the 15 categories--including lobbying, coalition building, social media, having a unified voice and a “multilateral impact,” and possessing the ability to work within the legislative, executive and regulatory arenas.
Participants in the survey included Capitol Hill senior staff and executive branch officials. Half of those surveyed held top positions at lobbying and public affairs firms, corporate government relations offices and think tanks.
Individuals chose five industry groups to rate and were required to be familiar with the industry group’s work. Eight industries were ranked: financial services, health care, retail and general business, food and beverages, technology, energy and extraction, travel and tourism, and manufacturing.