Registration is now open for this year’s CUNA Sales & Service Culture School, set for Sept. 12-14 in Denver.
The school is designed to help credit union professionals transform their sales and service culture on an organization-wide level.
“CUNA Sales & Service Culture School taught me why a sense of urgency is crucial for my staff’s work culture,” said Kim Dunn, vice president of member experience, Option 1 CU, Grand Rapids, Mich. “The sessions show you how to set realistic, attainable goals and motivate your staff to reach them by promoting an ethos of accountability.”
The school is built around a three-step change management model for culture transformation: transitioning, advancing and high-performing. Four days of sessions cover:
“Many credit unions experience dwindling revenues and low member satisfaction because many times the efforts are disjointed versus being part of a larger organizational discipline.” said Carla Schrinner, senior master trainer/implementation manager, CUNA Creating Member Loyalty. “To truly improve in these areas, credit unions need to rethink their current culture and practices, and this school allows them to do just that.”
For more information and registration, visit training.cuna.org/ssc.