Live with a purpose. Commit to yourself and others.
For Alex Sheen, sharing that message has become his life’s work through because i said i would . He founded the nonprofit organization, which underscores the power and importance of promises, following his father’s 2012 death from cancer.
Sheen, CEO of because i said i would, shared his emotional story during the Sunday General Session of CUNA’s America’s Credit Union Conference in Seattle.
"One day, there is no tomorrow," Sheen says.
He created “promise cards,” which simply encourage people to keep their promises. Sheen jokes that was “the dumbest financial decision I ever made,” and yet in just a few years, over 4.47 million promise cards have been sent to more than 150 countries.
Examples of these promises, Sheen says, include:
"You begin to reflect on this concept of time," Sheen says. "You think about the commitments to the people you love."
Sheen is now launching community chapters of because i said i would. The “echo project” supports unified community commitments. He is also focusing on building solutions for nonprofits and teaching children character development.
Somewhere we lost sight of accountability, Sheen says. It's easier to point a finger than to say or see what you can do.
The story of Matthew Cordle, the young man who admitted to the drunk driving incident, propelled Sheen to commit to not drink and drive himself and spurred a #SaveYourVictim social campaign.
The audience stilled as Sheen closed his session with the powerful message: "You and I are still here. Stay determined. You can pretend to care, but you can't pretend to show up."