FOR IMMEDIATE RELEASE
January 14, 2015
CONTACT: Vicki Christner – CUNA Communications; (202) 508-6754; firstname.lastname@example.org
Washington, D.C. (January 14, 2015) – A record setting 2013-2014 election cycle has wrapped for the Credit Union Legislative Action Council (CULAC) with $4.43 million in receipts. CULAC ended 2013-2014 13% ahead of 2011-2012 total of $3.9 million.
CULAC is the PAC for the Credit Union National Association (CUNA), charged with supporting credit union-friendly candidates running for federal office. CULAC deployed direct mail and television, radio and online advertisements for candidates on a bipartisan basis. In stark contrast to several other PACs, all of CULAC’s campaign communications were positive and focused solely on the candidate being supported.
"The work CULAC does to support credit union-friendly candidates is critical to the credit union system,” said Mark Cummins, CULAC chairman and President/CEO of the Minnesota Credit Union Network. “I’m proud of the 2013-2014 election cycle we had and thank the leagues for their contributions to the success CULAC has on federal elections.”
“We’re proud the credit union system was able to create a credit-union friendly majority in both the House and Senate,” said Jim Nussle, President and CEO of CUNA. “We are removing barriers by electing members on both sides of the aisle who are friends of credit unions, and the bipartisan makeup of our support demonstrates the strengths of the credit union movement.”
The gross receipts of $2.28 million in 2014 means CULAC is starting the 2015-2016 election cycle with more than $464,000 available. Nearly $6 million was spent on the midterm elections by CUNA and CULAC, including more than $3 million in direct contributions in 396 races, with a record 96% success rate.
With its network of affiliated state credit union leagues, Credit Union National Association (CUNA) serves America's credit unions, which are owned by 100 million consumer members. Credit unions are not-for-profit cooperatives providing affordable financial services to people from all walks of life. For more information about CUNA, visit www.cuna.org or follow @CUNA on Twitter. For more information about credit unions, visit www.aSmarterChoice.org and follow @asmarterchoice on Twitter. Visit the CUNA Press Room for a full listing of media mentions, press releases and resources to stay informed on current events within the credit union industry.