The 70th annual International Credit Union Day (ICU Day) is set for October 18. This year, the day’s main theme will be to “find your platinum lining in credit unions”.
“When you join a credit union, it means you’re never truly alone,” said Michelle Kamke, marketing projects manager of blended learning at CUNA. “It’s more than just a silver lining. It’s the security of other people—real members like you, sticking with you through hard times. We wanted to give credit unions a chance to reflect on the ways in which we’re able to make genuine and meaningful change in peoples’ lives.”
Credit unions and members are encouraged to share their stories on Twitter, Instagram, LinkedIn and Facebook using the hashtag #PlatinumLiningFound. CUNA is also offering special ICU Day giveaways at their Member Celebrations Store. For more information, visit cuna.org/icuday.