There’s a saying in Texas that “good community is good business,” says Heather McKissick, senior vice president, community impact, for University Federal Credit Union in Austin, Texas.
In other words, boosting your local business ecosystem and community will enable the entire community to fly higher.
"We know that by supporting all the communities we serve, that ultimately all boats rise,” McKissick says.
In the PDF linked below, credit union leaders say that tying your social purpose to your community activities is crucial for increasing the impact of your efforts. The results can lift your efforts to build relationships, manage risk, differentiate your credit union, and more.
We also look at the link between people's health and financial well-being.