State credit union league collaboration benefits the credit union system every day, writes American Association of Credit Union Leagues Executive Director Brad Miller in CUInsight Wednesday. Highlighting cooperation as a cornerstone of the movement, Miller says the benefits behind-the-scenes collaboration, particularly in recent months, can be seen in a myriad of ways.
“AACUL has always facilitated calls and conferences among a variety of league employee groups…to share ideas, solutions, and advice across states. As you can imagine, with so many new and challenging issues brought about by the COVID pandemic, the need and frequency of these discussions have increased dramatically,” Miller wrote. “The transition from in-person to virtual dialogs over these last few months, in many cases weekly group check-ins, has produced an unprecedented level of cooperation and collaboration across the system, as leagues share ideas, information, and support each other.”
Miller pointed out several recent examples, including the Heartland Credit Union Association inviting Leagues across the country to participate, observe and learn about a new technology they used for a virtual conference. This included an after-event debrief session with Leagues on lessons learned.
Other Leagues, including the Cornerstone Credit Union League and the League of Southeastern Credit Unions, are inviting Leagues to upcoming events in the same spirit.
All Leagues have also teamed up with CUNA to provide a mall credit union webinar series beginning in August providing impactful content on industry best practices and hot topics, including member experience, digital marketing, technology, lending and a lot more.
“This type of cooperation helps everyone involved and is key to a thriving system. We also see this behind the scenes collaboration with system advocacy, media relations, and much more,” Miller wrote. “That’s the credit union difference. More specifically, that’s the credit union league difference.”