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Home » Mickey Goldwasser: Payrailz
GAC21 Postconference

Mickey Goldwasser: Payrailz

Success lies in providing consumers with a ‘wow’ digital experience.

March 8, 2021
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Payrailz

Payrailz strives to give consumers a digital member experience that allows the credit union to handle routine tasks without the consumer having to do anything.

“Smart makes the difference,” says Mickey Goldwasser, vice president of marketing and chief of staff at Payrailz. “That’s using technology not for technology’s sake, but because it serves the purpose of solving a challenge. And the challenge is innovation.”

During a conversation with CUNA News, Goldwasser talks about technology  that provides a “wow” digital experience, the “do it for me” concept, and ways Payrailz sets itself apart.

 

Payrailz is a CUNA Associate Business Member at the associate level.

Visit CUNA News for more conference coverage, sponsored by Podium. Get live updates on Twitter via @CUNA_News, @cumagazine, @cuna, and #CUNAGAC. Follow the conference on Facebook and Instagram and visit cuna.org/gac for more information.

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Credit Union Magazine - Spring 2021

Spring 2021

Credit Union Magazine’s Spring 2021 edition features CUNA's 2021 advocacy agenda, strategic planning guidance, and labor market insights.
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