NetGiver and CUSocialGood® have announced they are joining together to invigorate and revitalize the credit union impact story. The two organizations have been independently gathering data on the social and community impact of credit unions and their members, and now will combine their efforts and invaluable data under one umbrella.

CUSocialGood will unveil the new platform in 2022 with a renewed dedication to advocacy for the unique value of credit unions.

“Both of our organizations feel a deep sense of responsibility to serve our local communities and bring awareness to the benefits of credit unions,” said Dakota Credit Union Association President/CEO Jeff Olson. “With this partnership and NetGiver’s approach to innovation, CUSocialGood will go beyond today’s blog site to become the education and advocacy platform we’ve always known it could be.”

CUSocialGood was started in 2013 by Dakota Credit Union Association as an advocacy tool in response to South Dakota bankers’ attacks on the credit union tax exempt status. Under this new partnership, NetGiver - the charitable giving CUSO - will harness the stories of CUSocialGood for reporting, and the creation of toolkits and resources for credit unions, nonprofits, leagues and advocacy bodies.

“By combining credit union self-reporting with data gathered by NetGiver on credit union-supported member giving, the movement will have an even more complete story of the impact credit unions, and their members, make every single day, ” said Eric Berg, NetGiver president/CEO. “We’re awed by the impact that CUSocialGood has documented, and thrilled to bring this admirable project to new heights."

So far in 2021, CUSocialGood has shared more than 1,000 stories amounting to nearly $38 million in cash donations to various charities and organizations, with another $5.9 million provided in scholarships, donations to hospitals, and tangible goods. These numbers will undoubtedly climb as the biggest giving weeks of the year occur in late November and December.With the growing need for a unified credit union narrative, the two organizations have decided to prioritize the credit union movement.  

By sharing data, resources, and opportunities, CUSocialGood and NetGiver are  moving together under one umbrella towards a shared goal of strengthening credit unions and the credit union movement.