Over the past several decades, mergers have reshaped the competitive and cultural balance of the credit union system. Small credit unions have become increasingly endangered as technological advances and marketplace growth have made scale increasingly more important in achieving financial viability and reaching consumers.
In this episode of the CUNA News Podcast, Nick Moalli, president/CEO at $59 million asset America’s First Network Credit Union, breaks down his unique model for preserving the integrity of small credit unions by providing them with the technology and back-office support they need to survive.
Under the network model, a merging credit union becomes a division of America’s First Network Credit Union, preserving its brand identity while its back-end operations, including compliance, card operations, and core processing, are integrated with America’s First Network.
While this isn’t the most cost-efficient or easiest way to execute a merger, it allows members to maintain their affiliation with a familiar financial institution and gain access to more services, Moalli says.
Plus, employees can preserve each institution’s unique culture and the credit union system can maintain the integrity and survival of small credit unions.
In this episode:
2:00: How Nick started his credit union career
3:07: How small businesses captivated Nick
3:55: America First Network CU's unique model
7:30: The benefits of the model
10:20: Growth prospects
11:52: Best fits for the model
12:38: The response from members
14:24: Enabling growth
15:35: Long-term goals