Member Benefits
Marketing
Scenes from the CUNA Marketing Council Conference
Show attracts record crowd.
The 18th Annual CUNA Marketing Council & Business Development Conference in Las Vegas attracted 450 attendees—the highest total of any Council conference.
Speakers addressed everything from connecting with members online to innovation to business development.
Enjoy the view!
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Master of Ceremonies Patrick Adams presents an award to Carol Payne, vice president of marketing for the California & Nevada CU Leagues. |
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Marketing Professional of the Year Amy McGraw (left) and Business Development Professional of the Year Brynn Ammon show their bling. |
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SAFE FCU CEO Beverly Gagne (left) joins Hall of Fame Award winner Joye Cox. |
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Filene Research Institute's Denise Gabel (far left) introduces some first-time conference attendees to the record crowd. |
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CUs have much to learn about innovation from singer Bernard LaChance. |
The people principle
As an ambassador of your company’s culture, coach and connect with your employees.
Embrace strategic expansion
Boards must be ”all in“ because the future of their organization and stakeholders depends on it.
More tech, strategy on the horizon
Directors need to focus on industry changes and shifts in consumer preferences.