The floods that ravaged Colorado in September took a major toll on Elevations Credit Union’s members and staff, displacing hundreds whose homes were decimated or damaged.
But the $1.3 billion asset credit union in Boulder quickly sprang into action to alleviate their pain.
Elevations immediately set up a flood relief phone hotline and Web page to address members’ pressing financial needs and direct them to relief agencies, and Elevations Foundation started a community fund-raising drive with a $100,000 matching pledge.
On Oct. 1, just two weeks into the campaign, Elevations presented checks for $350,000 to local aid agencies, with the funds earmarked for temporary housing for flood victims.
“Honestly, we were stunned by the response,” says Dennis Paul, assistant vice president at Elevations and vice chair of the foundation, who projects the effort will net another $50,000.
Many major select employee groups committed funds, with one pledging $17,350—representing 10% of its gross sales in one day. An Ohio credit union donated. And someone from Reykjavik, Iceland, contributed via Elevations’ PayPal account.
Dan Santangelo, executive director of the Mountain West Credit Union Foundation, estimates more than 10,000 credit union members, staff, and volunteers have been affected—most notably from Boulder Municipal Employees Federal and Premier Members Federal in Boulder, Fitzsimons Federal in Aurora, and Weld Schools in Greeley.
Through September, CUAid collected $60,000, Santangelo reports. But $140,000 had been requested, so the need for donations remains high.