CUNA Steps Up as Primary Cooperative Trust Benefactor
The move is part of a CUNA commitment to invest in by young CU professionals.
September 23, 2014
CUNA will support The Cooperative Trust, Filene Research Institute's young professional initiative, as a chairman's roundtable benefactor with a commitment of $250,000 over three years.
"In order to successfully position credit unions as forward-thinking, we need to invest in our up-and-coming industry leaders," says Bill Hampel, interim CUNA president/CEO. "We see our best results from people fully engaged with the credit union philosophy. CUNA wants to drive those opportunities for young professionals."
The move is part of CUNA's already-strong commitment to raise awareness with and involvement by young professionals in credit unions. CUNA and its CUNA Councils have provided "crash" opportunities at the CUNA Governmental Affairs Conference and individual council conferences.
CUNA Councils will be highly involved in CUNA's role as benefactor.
"This support is part of a bigger strategy, which includes the launch of an official CUNA Young Professionals Committee, demonstrating our commitment to developing and retaining the next generation of leaders to grow, promote and sustain the credit union movement," says Jill Tomalin, CUNA executive vice president/chief operating officer.
"We are excited to build on our work with CUNA Councils and Filene and provide leadership support to the Cooperative Trust," she says.
"Our relationship with CUNA really demonstrates our shared commitment to shape and build the future of credit unions," says James Marshall, The Cooperative Trust manager. "These are indeed exciting times for young professionals who are passionate about credit unions and cooperatives."
Above is an interview Credit Union Magazine conducted with Marshall at the 2014 CUNA Governmental Affairs Conference in February.