Winning hearts and minds for the CU movement all over America.
March 9, 2015
Gigi Hyland wants you to know the National Credit Union Foundation is changing lives, and that it loves you.
The Foundation’s executive director came out for her speech yesterday at the GAC to the classic rock staple “Hello, I Love You” by The Doors.
She acknowledged that credit unions may love the Foundation, but be unclear about what it does, exactly.
“We, the Foundation, loves you back,” Hyland said. “And I’m going to tell you who we are.”
From an affordable car program at a Virginia credit union to monthly meet-ups for younger credit union professionals in the Carolinas fired up about the credit union model, Hyland says the Foundation’s grants and education initiatives are winning hearts and minds for the credit union movement all over America.
In the past 10 years the Foundation has given $35 million in grants for a variety of projects that include savings challenges, helping credit unions reach the Hispanic population, and developing successful nonprime auto-lending programs.
The Foundation has trained 1,200 Credit Union Development Educators to show the power of the credit union model.
“The Foundation’s mission is to be a catalyst to improve people’s financial lives through credit unions,” Hyland said. “Our work centers around helping you—credit unions—help your members be financially capable.”