SANTA CLARA, Calif. (9/18/14)--While many consumers believe technology will continue to advance in the next decade, most worry that cybersecurity will still pose a problem, a study by McAfee called "Safeguarding the Future of Digital America in 2025" found.
Nearly 7 out of 10 Americans worry about how effective cybersecurity will be in 11 years, with two-thirds citing that the biggest problems will be identity theft, monetary theft and fraud, according to the study.
Up to 77% of consumers fear their families could be victimized by hackers over the next decade. More than 1,500 U.S. consumers were polled for the study.
"People have just started to understand that their personal data is not some ethereal thing," said Brian Johnson, Intel futurist. "They haven't quite figured out what's appropriate for others to know about that data."
This despite a prevailing belief that advancements in technology will continue to grow.
Nearly 3 out of 5 consumers said they will encounter a house that speaks or reads to them in the next 11 years. More than 60% believe their refrigerators will automatically add food to running grocery lists when a product is running low.
And 84% said their home security systems will be connected to their mobile devices.
"As technology, especially the Internet of Things, continues to rapidly advance and increasingly connect our everyday lives, we understand consumers are concerned about how these changes will impact their safety and privacy," said Gary Davis, McAfee chief consumer security evangelist.