MADISON, Wis. (6/16/14)--The 2014 International Credit Union (ICU) Day theme--"Local Service. Global Good"--announced last week by the World Council of Credit Unions, emphasizes the positive effect credit unions have in their communities and worldwide.
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ICU Day is celebrated annually on the third Thursday of October and will take place this year on Oct. 16. "ICU Day was established to acknowledge credit unions' strong base in their communities, both local and global," said Brian Branch, World Council president/CEO. "This year's theme champions the credit union model by shining light on the industry's support of charity causes at the local, national and international levels."
The council solicited theme ideas from its member organizations earlier this year. This year's chosen message celebrates credit unions' constant drive to help make communities better places for their members worldwide. The World Council encourages credit unions and their national associations to implement ICU Day fundraising campaigns in support of a local or national charity. It will later ask the country's national associations to report the amount of charitable contributions raised to include in a global report.
Official ICU Day graphics and posters in English and Spanish are available for download on World Council's website. Promotional materials, fundraising ideas and other tips to help celebrate International Credit Union Day will soon be available. Credit union representatives and members everywhere are encouraged to share photos, events and other celebration ideas on Twitter and Facebook using #ICUDay.