Fiserv’s Popmoney offers charitable giving feature
BROOKFIELD, Wis. (7/27/15)--Fiserv Inc. announced that a new charitable giving feature has been added to the Popmoney personal payment service, helping consumers to donate to hundreds of charities directly from their online or mobile banking account.
United Way, the largest privately supported nonprofit in the world, is one of the first national charities accepting donations through the service.
“Popmoney provides our donors with an easy, convenient way to contribute to United Way,” said Paul DeBassio, United Way Worldwide executive vice president of investor relations. “Digital donations are in sync with people's fast-paced, modern lifestyles, and eliminate the hassles of writing a check or filling out and mailing in a form.”
Using Popmoney, consumers can quickly and conveniently donate to the United Way or another participating nonprofit organization, which can be identified using a search feature within the service. Transactions are processed using bank-grade technology that helps keep the transfer secure. Because donations are made directly from the donor's online or mobile banking account, they do not have to share their account information with the charity, further enhancing security.
For charities, contributions received using Popmoney are more convenient to process than checks, and more cost-effective than card payments. Consumers that send donations using the Popmoney charitable giving feature receive from the charity a record of their electronic transactions to be used for tax purposes, an important consideration for tracking contributions.