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What you missed at ACUC on Saturday

What you missed at ACUC on Saturday & Sunday

A quick look at what's buzzing this weekend in Boston.

June 30, 2018

CUNA’s America’s Credit Union Conference at the Hynes Convention Center in Boston rolled on Saturday and Sunday with innovative speakers and breakout sessions.

Here's what you might have missed:

CUNA’s Douglas Kiker explained the Creating Awareness Initiative. This effort is a different, modern, and new way to present credit unions to consumers.

Author Daniel Lerner discussed two types of passion. He says the ideas of happiness and success don’t always go together.

Amy Robertson shared how data can help you know your members. She suggests creating a journey map to identify the stages and sources of information members use to make decisions.

Whitney Johnson taught an innovation master class. Read what the author and business leader had to say.

Attendees were urged to start their analytics journey. It is time to get into the game, says AdvantEdge’s Anne Legg.

Maurice Smith talked CUNA Board priorities. The board chair offered goals for moving the movement forward.

A breakout session focused on multicultural consumers. What credit unions need to know about demographic changes.

Another breakout focused on Hispanics. The group remains a critical demographic for credit unions to serve.

► Visit CUNA News for more conference coverage. Get live updates on Twitter via @CUNA_News@cumagazine, and @CUNA with the #CUNAACUC hashtag.