Jayne Hitman and Paul Robert

PODCAST: Personalize strategy

Coaching drives execution of leadership’s strategic vision.

August 5, 2021

While coaching and leadership complement each other, they serve different roles in a manager’s toolbox.

In this episode of the CUNA News Podcast, our latest in a series focused on service culture, we’ll address how coaching drives execution of leadership’s strategic vision.

While leading is about creating vision, coaching is about personalizing that vision through positive, meaningful relationships with employees. That’s according to Jayne Hitman, national program manager for Creating Member Loyalty (CML), a development strategy program from CUNA focused on increasing employee engagement and the member experience.

Coaching is a learnable skill that virtually all managers in an organization can acquire, says Paul Robert, CEO of FI Strategies, a CML strategic partner. At the same time, leaders must be proactive and accountable to make it work.

You can listen to the CUNA News Podcast in Apple’s iTunes Store, Google Podcasts, Spotify, and Stitcher Radio.

In this episode:

1:41: Attributes of effective leaders

2:25: How someone becomes a great coach

4:58: Specific actions managers can take to be effective coaches

17:33: How a credit union can improve employee coaching