CUs plant seeds for Apple Watch support

April 27, 2015
AUSTIN, Texas (4/28/15)--Time will tell if last week's launch of the Apple Watch marks a new era in consumer electronics. But there are credit unions among the businesses who want to serve consumers through Apple's latest attempt to raise the digital bar.

Two credit unions are among eight financial institutions to be included in Malauzai Software's development of an app for the Apple Watch.  

Malauzai, a provider of mobile and Internet banking apps, completed its latest solution for eight of its credit union and bank clients in just 40 days from inception to completion.

The credit unions included in the development are Alabama Teachers CU, Gadsden, Ala.; and Greater Texas FCU, Austin, Texas, and its Aggieland CU division, Austin, Texas

 "The Apple Watch app provides our credit union with an ideal opportunity to jump ahead of the rest of the market and offer our members the latest technology," said Brandy Conway, Greater Texas FCU vice president of marketing.

"With its similarity to our current mobile banking offering, the wearable app requires no new hardware or software and will provide an intuitive user experience for our members," Conway said. "Now members have another way to conduct banking at their convenience."

The watch banking app is Malauzai's second platform expansion in the past six months that uses its Mobile Only Experience (MOX) philosophy. The SmartwearApp is an extension of the existing mobile-banking application to the watch.

When end users download the updated version of their institution's mobile banking app from the Apple App Store, they have access to the watch app and can sync the device with their iPhone.

Charlotte (N.C.) Metro FCU also released a mobile banking app for Apple Watch. The app delivers account balances, transaction history with running balances and loan payment due information.

In other Apple news, Discover announced an agreement Monday with Apple that will allow Discover cardmembers in the United States to make contactless payments in participating stores through Apple Pay.