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Home » Topics » Credit Union Magazine » Marketing

Marketing
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Video marketing: Know your brand
Marketing

Video marketing: Know your brand

Focus on platforms that fit your persona and show the value videos provide.
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2022_Winter_Q-A_Rebecca-Lauryssens_M22
Marketing|Q&A|Subscribers

Q&A: Rebecca Lauryssens

Madison Credit Union marketing specialist focused on member connection.



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2022_Winter_Branching-out_M22
Marketing|Subscribers

20 marketing commandments

Thou shall understand that the creative process is, by definition, a risky one.


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2022_11_Winter_Data-marketing
Marketing|Subscribers

Turn data into action

Data-driven marketing allows credit unions to provide the right offers at the right time in the right channels.


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Lisa Nicholas
Marketing|Podcast|Sponsored Content

PODCAST: Marketing in the digital age

Today’s top marketing tools and different ways to collect and use member data.
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Dani Sherman
Marketing|CU Rock Stars 2022

‘Wacky’ ideas create compelling content

Dani Sherman appreciates having free rein for her creativity.
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Caroline Santangelo
Marketing|Operations|CU Rock Stars 2022

Millions of impressions

Caroline Santangelo finds inspiration in improving members’ financial wellness.
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Tiffany Goforth
Marketing|CU Rock Stars 2022

Marketer impacts financial choices

Tiffany Goforth provides financial education to people in all circumstances.
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2022_07_ILMCU_1200
Marketing|Community Service

Movement celebrates #ILoveMyCreditUnion

Social media blitz floods timelines with positive credit union stories.


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2022_07_TikTok_1200
Marketing

Engaging younger audiences through TikTok

Delivering financial education by meeting millennials and Gen Z where they’re at.
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Credit Union Magazine: Rock Stars 2023

Rock Stars 2023

Credit Union Rock Stars are outstanding credit union professionals and directors from a wide range of disciplines who inspire and innovate to advance the missions of their credit unions. The 25 members of the 11th class of Rock Stars were selected for their exceptional creativity, innovation, and passion.
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