Chris Lorence on how the research-based Awareness Initiative makes credit unions a clear choice for consumers.

CUNA’s Chris Lorence on outcomes from the Awareness Initiative.

CUNA’s Chris Lorence on findings driving the effort.

The payments landscape is constantly changing, and credit unions must adapt to new technology.

Minnesota Credit Union Network partners with local craft brewers to fund financial literacy initiatives.

Partnership with TV station a result of searching for new content opportunities.

“We do it better if we do it together,” he tells conference attendees.

The groundbreaking Open Your Eyes to a Credit Union® campaign is set to launch in Kansas and Missouri July 22, The two states will join three others launching this month, more than doubling the state presence of the campaign nationwide.

Open Your Eyes to a Credit Union® Campaign has reached more than 5 million consumers with three more states set to launch in July.