The Open Your Eyes to a Credit Union® campaign has reached billions of consumers who are “in-market” for a financial service, Credit Union Awareness Executive Director Chris Lorence wrote recently in Credit Union Times.
Credit Union Awareness LLC announced that Open Your Eyes to a Credit Union® has launched in Wyoming. The campaign has launched in twenty-six states and is expected to launch in at least 4 other states in the upcoming months.
Coopera was chosen as the newest partner of Credit Union Awareness LLC and the Open Your Eyes to a Credit Union® campaign to help expand campaign to one of the largest, fastest-growing, youngest and most underserved communities in the US.
Credit Union Awareness LLC announced today that the AI-driven, consumer consideration campaign, Open Your Eyes to a Credit Union®, is headed to Montana. The launch comes as thousands of credit union advocates and executives prepare for CUNA’s GAC.
Open Your Eyes to a Credit Union® has been named winner of a Hermes Creative Award, an international competition that recognizes outstanding work with while promoting the philanthropic nature of marketing and communications professionals. Open Your Eyes earned a Platinum award in the Electronic/Social/Interactive Media category.