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CU Marketers Take a Multichannel Approach
February 1, 2013
‘Marketing is only as effective as the people putting it together.’
What’s a Bluebird?
February 1, 2013
About half of the 68 million unbanked or underbanked consumers in the U.S. prefer to conduct their financial business at a financial institution.
Rekindle SEG Relationships
January 29, 2013
Use your top brand ambassadors to 'sound the drum' about your CU's products and services.
Internal Branding: Find Your Sweet Spot
January 24, 2013
‘Find the sweet spot between what you do well, what customers value, and what you can own over time.’
Give Your Best Asset—Your Members—a Voice
January 22, 2013
Social media takes steady communication, frequent availability, empathy and a sense of humor.
Seven Steps to Better Business Development
January 15, 2013
CUs are realizing the importance business development, but aren’t sure how to approach it.
Learn From Google Trends Data
January 14, 2013
What can Google Trends data tell credit unions about the financial services industry?
‘Holy Smokes’ Content Equals Social Media Success
January 4, 2013
‘Do everything you can do to understand your audience.’
Look Outside the CU Movement for Rewards Inspiration
December 28, 2012
Nearly 90% of U.S. consumers participate in some type of rewards program.
Killer Campaign Attracts Attention & Auto Loans
December 27, 2012
'Storytelling is an excellent way for the credit union movement to communicate its value.'
The High-Touch Contact Center
Technology is transforming CU call centers and increasing member expectations.
The State of Digital Wallets
Despite plenty of progress, a long road lies ahead.
Leverage Fintech Innovation
Many CU leaders are now considering partnerships.
Know the rules on holiday gifts
As the holiday gift-giving season begins, it’s a good time to review your CU’s Bank Bribery Act policy.
Compliance: One year later, TRID challenges continue
CUNA’s compliance team has received a number of questions recently that makes one thing perfectly clear: One year later, TRID continues to present challenges for credit unions.
NCUA’s final FOM rule published, effective Feb. 6
The NCUA’s final field-of-membership rule was published Wednesday, making it effective Feb. 6. The rule, finalized by the NCUA board in October, facilitates consumer access to credit unions and provides credit unions with more flexibility.
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