CUNA News
  • LOG IN
  • Create Account
  • Sign Out
  • My Account
  • LOG IN
  • Create Account
  • Sign Out
  • My Account
  • Credit Union Magazine
    • Buyers' Guide
    • Digital Edition
    • Credit Union Hero
    • Credit Union Rock Star
    • Subscribe
    • Advertise
    • Contact
  • Advertise
  • Topics
    • Community Service
    • Compliance
    • Credit Union Hero
    • Credit Union Rock Star
    • Credit Union System
    • Directors
    • Human Resources
    • Leadership
    • Lending
    • Marketing
    • Operations
    • Policy & Issues
    • Sales & Service
    • Technology
  • Awards
    • Nominate Credit Union Hero
    • Nominate Credit Union Rock Star
  • Podcasts
  • Videos
  • Jobs
  • Contact

News

Home » CUNA recognizes 97 CU professionals with marketing and business development designations
Press

CUNA recognizes 97 CU professionals with marketing and business development designations

November 8, 2018

FOR IMMEDIATE RELEASE

Contacts:
Lauren Williams - CUNA Communications; (202) 626-7642; lwilliams@cuna.coop
Tracy Travis - CUNA Marketing; (608) 231-4219; ttravis@cuna.coop

MADISON, Wis., and WASHINGTON (November 8, 2018) – At the 2018 CUNA Marketing and Business Development Certification Schools, 31 credit union professionals earning the Credit Union Certified Marketing Executive (CUCME) designation and 66 earning the Credit Union Business Development Professional (CUBDP) designation.

For a full list of individuals who earned the designation, click here.

“I am often asked what my ‘secret’ is when it comes to our success in marketing at our credit union and my response is attending this school,” said Chelsea Oliver, marketing specialist at Corry FCU. “I love the sessions, networking, travel experience and the speakers. You're not going to find a better program to invest your marketing dollars into.”

Each school offers its own designation, signifying the different skills and focus required to earn them.

The Credit Union Certified Marketing Executive (CUCME) designation distinguishes marketing professionals with a depth of understanding in topics such as:

  • Strategic marketing
  • Building a relevant brand experience
  • Market research

The Credit Union Business Development Professional (CUBDP) designation can be earned by professionals who demonstrate their mastery of concepts such as:

  • Engaging internal stakeholders
  • Business development strategy
  • Determining target markets

Next year’s schools are scheduled for October 7-10, 2019, in Louisville, KY. For more information, visit cuna.org/mbdcs.

###

About CUNA

Credit Union National Association (CUNA) is the only national association that advocates on behalf of all of America's credit unions, which are owned by 110 million consumer members. CUNA, along with its network of affiliated state credit union leagues, delivers unwavering advocacy, continuous professional growth and operational confidence to protect the best interests of all credit unions. For more information about CUNA, visit cuna.org.

Credit Union Magazine: Rock Stars 2023

Rock Stars 2023

Credit Union Rock Stars are outstanding credit union professionals and directors from a wide range of disciplines who inspire and innovate to advance the missions of their credit unions. The 25 members of the 11th class of Rock Stars were selected for their exceptional creativity, innovation, and passion.
Digital Edition •  Subscribe

Trending

  • Senate Banking Committee passes cannabis banking bill

  • Senate committee to mark up SAFER Banking Act this week

  • CUNA, NAFCU write in opposition of ‘all-in’ 36% rate cap

Polls

Do you plan to use the FedNow instant payment service?

View Results
More

Champion for the Credit Union Movement

Credit Union National Association is the most influential financial services trade association and the only national association that advocates on behalf of all of America's credit unions. We work tirelessly to protect your best interests in Washington and all 50 states. We fuel your professional growth at every level and champion the credit union story at every turn.

More CUNA

  • Membership
  • Contact Us
  • Careers

Resources for

  • Credit Union Advocates
  • Leagues
  • Press
  • Providers

Our Affiliates

  • American Association of Credit Union Leagues (AACUL)
  • Credit Union Awareness
  • Credit Union House
  • CUNA Strategic Services
  • National Credit Union Foundation
GET CUNA UPDATES
© 2023 Credit Union National Association | ADA Compliance Notice & Legal
Email Us