'We're not the tie-wearing, loan-denying type here.'

'Being president of Holy Rosary isn’t a job for her. It’s a way of life.'

'We need to do a better job communicating the CU difference.'

Member experience is at the heart of CU growth.

'CU people care about members, not just numbers.'

Maurice Smith, president/CEO of Local Government Federal Credit Union, Raleigh, N.C., has been voted Credit Union Magazine's CU Hero of the Year.

Credit Union Magazine readers selected Vic Thate, executive vice president of FAA Credit Union in Oklahoma City, as the 2010 CU Hero of the Year.

When people question Cathie Tierney why she has spent her entire 32-year career in one place—Community First Credit Union, Appleton, Wis.—she doesn’t view it as a putdown. She views it as a chance to share her faith in and love of a movement that does so much to help others.

‘I want to show other small CUs the possibilities. I don’t want them to think size defines what they can do.’