Although new to the credit union industry, Kacie Bizot seems like a perfect fit.

'Word spreads that we can help them open accounts and start them on the path to financial literacy.'

'We knew we had to build capacity to serve this market.'

'Outreach Champion' will spread the word about personal finance to young adults.

'You don’t have to reinvent the wheel.’

Effort targeted members age 18 to 35 via mobile channels.

Hispanics comprise 20% of the total membership at Travis CU, the dividend from an eight-year effort to appeal to the community.

Great Basin FCU overhauled its infrastructure to meet the needs of Hispanic consumers.

Six-step approach leads to significant Latino membership growth.