Member Benefits
Marketing GAC18 Monday
Video: Branded dollar giveaway a marketing hit
Campaign creates personal connections, says The Florist Federal Credit Union's Cisco Malpartido Smith.
Cisco Malpartida Smith, CEO at The Florist CU in Roswell, N.M., explains the very personal "branded dollar" giveaway campaign that has proved an effective marketing tool.
Winter 2019
Alternative lending, compliance management systems, and ideas for boosting credit card portfolios are among the topics of Credit Union Magazine’s Winter 2019 edition.