“If you see something you're passionate about, go for it,” says Hancock, who served one term in the United States Marine Corps before joining the $1 billion asset credit union in La Crosse. “Don't let other people define you.”
Listen now to hear Hancock explain his passion, describe Project Proven, share the significance of financial education, and explore the importance of second chances.
“Some students reach out to me when they get out, wanting to continue that education and pursue some of the ideas we had,” Hancock says. “They're taking that opportunity to better themselves. It’s a great journey to watch.”
Credit Union Rock Stars are outstanding credit union professionals and directors from a wide range of disciplines who inspire and innovate to advance the missions of their credit unions. The 25 members of the 11th class of Rock Stars were selected for their exceptional creativity, innovation, and passion.
