On July 30, the credit union movement will come together to inspire an authentic and high-energy conversation about why we love credit unions.
Using the hashtag #ilovemycreditunion, credit unions and leagues across the country will use all social platforms to raise awareness of credit unions and share the amazing ways they serve their members and communities.
In this episode of the CUNA News Podcast, Tom Kane, president/CEO of the Illinois Credit Union System, shares how #ilovemycreditunion came about, the impact he hopes it will have, how to get involved, thoughts on spreading awareness of credit unions, and more.
In this episode:
1:10: About the campaign
4:10: Content for the campaign
4:57: What resonates with consumers and policymakers
7:58: A “sizzle reel” of stories
8:55: Game plan for July 30
10:28: The campaign’s impact
11:24: What people love about credit unions
14:25: Advice about spreading awareness of credit unions
17:33: A famous spokesperson
17:55: How to get involved